Needs · Events
Fill your stand
Experiences for healthcare events: scientific meetings, launches, cycle meetings, trade fairs and congresses. We design the piece that makes your stand the most visited at the congress, and your message the one people remember.
Scientific meetingsProduct launchesCycle meetingsFairs and congressesVirtual congresses
Stand with a 3D demo at a pharmaceutical congress
Sound familiar?
The problem is not the event. It is that nobody remembers it.
01
The stand nobody visits
You have invested in a congress and people walk straight past. There is no reason to stop, and no reason to stay.
02
The crowded agenda
Your symposium competes with twenty others. If the format is the usual one, the memory lasts as long as the coffee.
03
The message that does not land
A complex MoA told in slides is not remembered. Lived in 3D, in AR or through a game, it is.
What we can build
From the virtual stand to the hologram: pieces that fill your event
All of them are our own productions for pharmaceutical companies and healthcare organisations. Pick one piece or combine them.
On site

Augmented reality photocall
Attendees photograph themselves inside your message. A queue at the stand, and content that keeps circulating after the event.
On site

Holograms
A MoA, a character or a product floating in the middle of the room. The piece people talk about in the corridors.
Virtual

Virtual stand
Your information available from anywhere, before and after the congress.
Virtual

Virtual congresses
Auditorium, rooms and networking in 3D for remote or hybrid events.
Dynamics

Game dynamics
Escape rooms, team challenges and activities that turn attendees into active participants.
Dynamics

Workshops
Workshops with game materials designed around your product or condition.
Audiovisual

3D videos
Mechanisms of action and anatomy on video for the event screens.
Audiovisual

FOOH video and video mapping
Spectacular pieces for social media or for projecting at the event itself.
Digital

Event apps
All the event content on the attendee’s phone: accreditation, agenda, networking, polls and live games.
Materials

Materials to hand out
Leaflets, infographics and AR resources that are still in use when the event is over.
01 · For the stand
What your stand can carry to be the centre of attention
A stand fills up when something interesting is happening inside it. Our job is to make it happen: an escape room, a video game, a virtual reality experience or a hologram explaining the product in mid-air.
AI avatars close the loop: a virtual assistant with your brand’s face and knowledge, talking to visitors while your team is busy and recording what was asked.
Escape rooms: your clinical case turned into a team challenge
Bespoke arcade video games: the scientific message absorbed through play
Augmented reality photocall: the memory that gets shared on social media
Holograms and AI avatars: the product and the brand, present without a break


AR photocall at a real congress: the photo that gets shared

Virtual reality: the visitor steps inside the clinical case

Virtual escape room: team challenges against the clock

Mixed reality: explore the molecule in 3D with your hands
02 · Virtual and hybrid congresses
Your congress also exists outside the room
When the event does not fit in one place — or should not stay there — we build the complete digital layer: congress platforms with reception, session rooms and registration, virtual stands that can be visited from any country, and streaming for the audience that did not travel.
The content of the on-site event is reused: the talk stays recorded on the platform, the stand material is downloaded from the virtual stand, and commercial follow-up continues after the physical congress closes.
eCongress platforms: reception, rooms, agenda and registration
Multilingual virtual stands open all year round
Hybrid format: on-site and digital from a single production
Attendance metrics and interest by content

Virtual congress venue: navigable 3D environment

Virtual congress reception

Digital session room
03 · Launches and cycle meetings
Launches and cycle meetings that surprise
A launch deserves a memorable moment, and a cycle meeting competes with every attendee’s phone. We design activities that engage hundreds of participants at once: gamified team sessions with a live leaderboard, prizes and participation data.
We have done it with groups of 80, 240 and up to 270 people — outside Spain as well — and the pattern repeats: if the format is a game that carries the content, attendees pay attention, compete and remember.
For the visual impact of the moment, the audiovisual artillery: 3D product video, FOOH and video mapping on the stage or the building.
Why Inneva Pharma
Pharma specialists, not a generic events agency
13 yearscreating experiences for the pharmaceutical industry since 2013
80+pharma companies and healthcare organisations as clients
100%in-house production: 3D, AR/VR, games and AI under one roof
1 teamfrom concept to set-up in the room, with validated medical content
Better seen than described
Events demo reel
Frequently asked questions
Before you tell us about your event
How far in advance should a piece for an event be commissioned?
It depends on the piece: a game dynamic or an AR photocall can be ready in 4–6 weeks; a hologram or a complete virtual congress, in 8–12. If your event is close, tell us and we will say what is feasible.
Does it work the same for on-site, virtual and hybrid events?
Yes. Many pieces come in two versions: the physical stand with an AR photocall and its virtual twin, open after the congress, for example.
Who validates the medical content?
We work alongside your medical and regulatory team: we produce, you validate, following the industry’s own approval flows.
The path
The solutions that make it possible
These are the solutions in our catalogue that solve this challenge.
Tell us about your next event
Give us the date, the format and the objective, and we will propose the piece that makes it memorable.