Needs · Patients
Patients who understand, treatments they follow
Clear, visual resources for the consulting room and the home: explaining the condition, improving adherence and teaching correct use of the device, with augmented reality on the packaging, virtual reality experiences and companion apps on the phone.
Explaining the conditionAdherenceDevice useAR packagingEducational appsVR experiences
Sound familiar?
What the patient does not understand, they do not follow
01
“Could you say that again?”
The patient leaves the consulting room without having understood the diagnosis. If it is not clear to them, they are unlikely to follow it.
02
Adherence that breaks down
Without supporting resources, treatment is abandoned. Something is missing that keeps them company at home, too.
03
The device used wrongly
An inhaler or a pen used badly loses effectiveness. Teaching its use with visual reinforcement changes the outcome.
The patient journey
From the consulting room to the living room
In the consulting room
They understand it
The clinician shows them their condition with visual animation, without jargon.
At home
They remember it
They take home an app that reinforces the treatment and sustains adherence.
On the phone
They use it properly
They learn to use the device by pointing their phone at the pack.
What we put in the patient’s hands
From the consulting room to the living room
Resources the professional uses in the appointment and the patient uses in their own setting.
AR
Explaining the condition in AR
The disease, seen and explored by the patient themselves on the consulting room desk.
App
Educational and companion apps
Reminders, usage tips and clear content to support the patient’s day to day.
AR
AR packaging for the patient
The pack teaches how to apply the treatment, step by step, just by pointing the phone at it.
AR
Correct use of the device
AR demonstration of how inhalers, pens and devices work, without having them to hand.
VR
VR health experiences
Immersive environments to explain procedures or prepare the patient.
AR
Animated content in AR
Images that come to life on leaflets and patient materials.
Material
Visual resources for the consulting room
Materials that make the clinical message understood the first time.
App
Adherence tools
Apps that sustain the treatment and measure follow-up.
01 · Apps and programmes
Apps that stay with the patient after the appointment
We build medical and patient apps that help between visits: disease apps, clinical calculators, guided journeys and adherence tools, with validated content and language the patient understands.
Support programmes close the loop: physical and digital materials to keep the treatment going, meeting accessibility and app store requirements.
Disease and patient companion apps
Clinical calculators and patient flows for the professional
Patient support and adherence programmes
Accessibility, multilingual and store publication included
02 · AR without barriers
Augmented reality that starts on the packaging
The pack, the leaflet or the plate on the consulting room desk becomes the door to the information: the patient points their phone and sees what is happening in their body, how to take their medication or how to use their device. In their language and with visual support.
For the healthcare professional it is consulting room material that explains in a minute what used to take ten. For the patient, it is the difference between following the treatment and abandoning it.
AR on packaging: from the pack to the animated explanation
Correct device use, step by step, on the patient’s phone
The condition explained in the living room, without jargon
WebAR: no downloads or app installs, straight from the browser
Clinical AR: the patient sees the treatment on their own mouth
Product AR the patient opens from the pack
Correct device use, step by step on the phone
The condition explained in AR, without jargon
Why Inneva Pharma
Patient communication, clear and rigorous
13 yearscreating innovation for the pharmaceutical industry since 2013
80+pharma companies and healthcare organisations as clients
100%in-house production: 3D, AR/VR, games and AI under one roof
1 teamfrom concept to delivery, with validated medical content
Frequently asked questions
On use and accessibility
Does the patient need to install anything?
In most cases, no: augmented reality runs from the phone’s browser by pointing at the pack, the logo or a QR code.
Does it help long-term adherence?
Yes, with companion apps that remind and reinforce the treatment at home.
Does it adapt to different conditions and profiles?
Each resource is designed for the specific condition, device and type of patient.
The path
The solutions that make it possible
These are the solutions in our catalogue that solve this challenge.
Help your patient understand you
Tell us the condition or the device and we will create the resource that makes it clear.