Needs · Teams
An end to training that bores
Sales training, product training, onboarding, cycle meetings and advisory boards. Experiential methods so what is learned leaves the room and reaches the visit, the congress and the decision meeting.
Sales trainingProduct and disease areasOnboardingCycle meetingsAdvisory boardsStrategic alignment
Real training session with a pharmaceutical team
Sound familiar?
The problem is not training. It is that it is remembered.
01
The forgetting curve
Training evaporates in weeks. Without repetition or emotion, the knowledge is gone before the next cycle.
02
One more presentation
The cycle meeting competes with everyone’s phone. If the format is the usual one, attention lasts as long as the coffee.
03
Long, uneven onboarding
Every rep lands at a different pace. What is missing is a common pathway, measurable and appealing.
What you play, you measure
A live leaderboard that hooks people
With Ponte a Prueba, training becomes a team championship: points, levels and a ranking. You see what has stuck and what needs reinforcing.
2North Team1,840 pts
1Central Team2,310 pts
3South Team1,520 pts
100progression levels
30achievements to unlock
25people per game in EmpowerSales
What we can build
From serious games to LEGO® sessions: formats people remember
Made-to-order productions for pharmaceutical industry teams. Pick one or combine them.
Game
Game-based learning (GBL)
Dynamics where your content is the star: retention far above passive training.
On site
Training escape rooms
On site, virtual and for the stand. Clinical cases and product turned into team challenges.
Product
EmpowerSales
Sales training games: objection handling and persuasion, for teams of up to 25 people.
Platform
Ponte a Prueba
Turn your material into team championships with challenges, points and a ranking. Measure what has stuck.
AI + game
Project Vega
An online escape room to train responsible use of AI under the pressure of the countdown.
Facilitation
LEGO® Serious Play®
Certified facilitation for strategy, goal alignment and complex problem solving.
Dynamics
Team building and workshops
Workshops with game materials tailored to your product, condition or team objective.
Digital
e-learning and role play
Online pathways and simulated selling situations in a training environment.
01 · Strategic training
Programmes that start from the business, not from the syllabus
We do not sell a catalogue course: we design the programme from your objective — a launch, a target, a repositioning — and only then choose the method that gets there.
We cover the strategic and business training of pharmaceutical teams:
Transforming the medical department towards high-impact models
Annual training plans for the field force, with a pathway and measurement
Launch preparation: message, objections and real practice
Competitive intelligence and business unit positioning
02 · Selling and communication
Selling skills you train, not listen to
Selling and communication programmes based on recognised methods — Chris Voss-style negotiation, Emotions & Selling, objection handling and customer influence — always grounded in the real conversation with the clinician and the pharmacist.
And when the goal is to train the whole network through play, EmpowerSales comes in: our serious game for sales training, with adaptable games for up to 25 people.
High-impact negotiation and communication (proven methods)
Objection handling with cases from your product
Role play and simulated visits in a safe environment
EmpowerSales: sales practice turned into a game
03 · Advisory and facilitation
Advisory boards and LEGO® Serious Play® that leave a mark
We design and facilitate advisory boards and expert panels professionally: the dynamic, the materials, the running of the session and the synthesis, so the committee produces value and the experts want to come back.
With the LEGO® Serious Play® methodology — certified facilitation — we resolve strategic alignment, team vision and complex problems where an ordinary meeting gets stuck. Hackathons, cycle dynamics and motivational talks for high-performance teams complete the picture: leadership, soft skills, wellbeing.
Game dynamic in a real sales training session
Teamwork in an experiential workshop
Materials from a change management workshop
Game-based learning with bespoke materials
Why Inneva Pharma
Specialists in pharma professionals, not catalogue training
13 yearscreating innovation for the pharmaceutical industry since 2013
80+pharma companies and healthcare organisations as clients
100%in-house production: 3D, AR/VR, games and AI under one roof
1 teamfrom concept to delivery, with validated medical content
Frequently asked questions
Before designing your programme
How long does it take to set up a training dynamic?
It depends on the format: a Ponte a Prueba or an online escape room can be ready in 3–5 weeks; a bespoke on-site escape room or a LEGO® session a little longer. Tell us the date of your meeting and we will say what is feasible.
Does it work for remote or hybrid teams?
Yes. Ponte a Prueba and Project Vega run in the browser from anywhere; on-site dynamics have a virtual version.
How do you measure that people have learned?
With Ponte a Prueba you get a ranking, correct answers per question and voluntary replays. The most revealing metric is that they play again for the fun of it.
The path
The solutions that make it possible
These are the solutions in our catalogue that solve this challenge.
Tell us which team needs activating
Give us the objective — a launch, a target, an onboarding — and we will propose the dynamic that moves it.